February 13, 2026 · DNJournal — reported public sale, independently analyzed by Hazlo.
Hazlo Independent Appraisal
Reported sale: $9,000
Hazlo independent appraisal: $1,833
Hazlo estimated range: $1,008 – $3,391
Difference: -79.6%
This transaction exceeded Hazlo's independent estimated market range. Domain transactions can be influenced by strategic buyer demand, negotiation dynamics and circumstances that automated valuation systems may not fully capture.
How Hazlo Valued Br.dev
Brandability: Good brandability with clear pronunciation
Length: 2 characters - Premium short
Keyword Value: PREMIUM Dictionary Word (rank #4705) - 2 chars on .dev | Total multiplier: 3.3x
TLD Strength: .dev - Emerging TLD
Comp Density: 12 comparable sales found - Baseline estimate (no comps)
Domain Age: Age data unavailable
TLD End-User Adoption: Medium Adoption — Mixed ownership (2/5 variants active, 3 parked/for-sale) — balanced market signal
Similar Name / Brand Usage: 50% — Name too short or long for reliable brand presence check (checked 0 TLDs, 0 social handles)
Market Position: Category Standard Domain. Liquidity Semi-Liquid. Venture potential Search-Driven.
Comparable Domain Sales
eve.dev — $77,000 (TopDomans)
cat.dev — $30,000 (DNJournal)
we.com — $8,000,000 (Embrace)
it.com — $3,800,000 (Embrace)
bc.ai — $800,000 (Cognitive.ai)
on.org — $145,000 (Sedo)
Hazlo Appraisal Record
Appraisal date: August 14, 2026
Hazlo engine version: v3-enhanced
Sale price used in appraisal: No. Hazlo's appraisal was generated independently of the reported sale price so the valuation can be compared against the actual market outcome.