August 15, 2026 · DNJournal — reported public sale, independently analyzed by Hazlo.
Hazlo Independent Appraisal
Reported sale: $6,100
Hazlo independent appraisal: $12,350
Hazlo estimated range: $8,028 – $19,143
Difference: +102.5%
The reported sale came in below Hazlo's independent estimated market range. Individual transactions can reflect seller circumstances, wholesale pricing or negotiation dynamics not visible to automated valuation systems.
How Hazlo Valued Goodbrand.com
Brandability: Invented brandable name — strong potential in startup/tech niches (Moderate alternation pattern; Healthy vowel ratio; Good length; Contains recognizable word roots) | +8% uplift applied
Length: 9 characters - Longer domain
Keyword Value: Multi-Word Dictionary: Good + Brand (2 words)
TLD Strength: .com - Premium TLD
Comp Density: 12 comparable sales found - Baseline estimate (no comps)
Domain Age: 0.2 years - Recently registered
TLD End-User Adoption: Low End-User Adoption — Many variants parked or for-sale (6/7) — suggests speculative interest over genuine demand
Similar Name / Brand Usage: 50% — Unable to check brand presence — neutral score applied (checked 0 TLDs, 0 social handles)
Market Position: Category Multi-Word SEO. Liquidity Semi-Liquid. Venture potential Hybrid.
Comparable Domain Sales
dealmaker.com — $168,000 (Embrace)
expressai.com — $97,948 (Atom.com)
skiresort.com — $80,000 (Sedo)
coinprime.com — $51,000 (Sedo)
ouragency.com — $9,999 (DNJournal)
selfmade.com — $977,500 (Embrace)
Hazlo Appraisal Record
Appraisal date: August 15, 2026
Hazlo engine version: Hazlo v3.4-bs2
Sale price used in appraisal: No. Hazlo's appraisal was generated independently of the reported sale price so the valuation can be compared against the actual market outcome.