February 13, 2026 · Embrace — reported public sale, independently analyzed by Hazlo.
Hazlo Independent Appraisal
Reported sale: $1,150,000
Hazlo independent appraisal: $1,610,298
Hazlo estimated range: $1,046,694 – $2,495,962
Difference: +40.0%
Actual reported sale fell within Hazlo's estimated range.
How Hazlo Valued Super.com
Short Dictionary Word Premium: Premium 5-Letter Dictionary Word .COM. ULTRA-PREMIUM category-defining word .com — "super" represents an entire industry vertical. Domains like cars.com, home.com, and travel.com have sold for $50M-$800M+. These are generational assets.
Word Length Bonus: 5-letter domain is highly brandable and memorable.
Sale price used in appraisal: No. Hazlo's appraisal was generated independently of the reported sale price so the valuation can be compared against the actual market outcome.