Leads.com Sold for $435,000

February 13, 2026 · Embrace — reported public sale, independently analyzed by Hazlo.

Hazlo Independent Appraisal

Reported sale: $435,000

Hazlo independent appraisal: $462,682

Hazlo estimated range: $360,892 – $601,487

Difference: +6.4%

Actual reported sale fell within Hazlo's estimated range.

How Hazlo Valued Leads.com

• Short Dictionary Word Premium: Premium 5-Letter Dictionary Word .COM. Premium 5-letter dictionary word .com — "leads" is a short, memorable real English word with excellent brandability.
• Word Length Bonus: 5-letter domain is highly brandable and memorable.
• TLD Premium: .COM extension value
• Market Position: Category Dictionary .com. Liquidity Semi-Liquid. Venture potential Hybrid.

Comparable Domain Sales

• voice.com — $30,000,000 (Embrace)
• hippo.com — $3,300,000 (Embrace)
• floor.com — $3,144,000 (Embrace)
• forge.com — $2,202,000 (Embrace)
• token.com — $2,017,825 (DNJournal)
• angel.com — $2,000,000 (Embrace)

Hazlo Appraisal Record

Appraisal date: August 14, 2026

Hazlo engine version: v3-enhanced

Sale price used in appraisal: No. Hazlo's appraisal was generated independently of the reported sale price so the valuation can be compared against the actual market outcome.

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• plants.com — sold $450,000, Hazlo $310,992
• zag.com — sold $450,000, Hazlo $965,727
• asset.com — sold $406,000, Hazlo $405,601

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