Plants.com Sold for $450,000

February 13, 2026 · Embrace — reported public sale, independently analyzed by Hazlo.

Hazlo Independent Appraisal

Reported sale: $450,000

Hazlo independent appraisal: $310,992

Hazlo estimated range: $248,214 – $591,894

Difference: -30.9%

Actual reported sale fell within Hazlo's estimated range.

How Hazlo Valued Plants.com

• Brandability: Good brandability with clear pronunciation
• Length: 6 characters - Highly desirable
• Keyword Value: PREMIUM Dictionary Word (rank #3257) - 6 chars on .com | Total multiplier: 8.8x
• TLD Strength: .com - Premium TLD
• Comp Density: 12 comparable sales found - Baseline estimate (no comps)
• Domain Age: 31.5 years - Established domain (+15% trust bonus)
• TLD End-User Adoption: Low End-User Adoption — Many variants parked or for-sale (8/8) — suggests speculative interest over genuine demand
• Similar Name / Brand Usage: 50% — Unable to check brand presence — neutral score applied (checked 0 TLDs, 0 social handles)
• Market Position: Category Dictionary .com. Liquidity Semi-Liquid. Venture potential Hybrid.

Comparable Domain Sales

• crypto.com — $12,000,000 (Embrace)
• whisky.com — $3,100,000 (Embrace)
• exodus.com — $1,945,000 (Embrace)
• better.com — $1,820,000 (Embrace)
• galaxy.com — $1,800,000 (Embrace)
• unlock.com — $1,228,200 (Embrace)

Hazlo Appraisal Record

Appraisal date: August 14, 2026

Hazlo engine version: v3-enhanced

Sale price used in appraisal: No. Hazlo's appraisal was generated independently of the reported sale price so the valuation can be compared against the actual market outcome.

Similar Domain Sales

• connection.com — sold $450,000, Hazlo $476,340
• zag.com — sold $450,000, Hazlo $965,727
• james.com — sold $440,000, Hazlo $311,111
• leads.com — sold $435,000, Hazlo $462,682
• gosh.com — sold $475,000, Hazlo $433,036
• wave.com — sold $420,000, Hazlo $684,739

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